Latest Software & Apps News

đź“…February 20, 2026 at 1:00 AM
Latest software news features Etsy selling Depop to eBay, Verizon unlock policy reforms, Microsoft Marketplace's 240 new AI apps, Google Play's security wins, and booming custom software market.
1

Etsy Sells Depop to eBay for $1.2 Billion

Etsy has sold its secondhand clothing marketplace Depop to eBay for $1.2 billion, announced on February 19, 2026. This acquisition highlights consolidation in digital marketplaces and the critical role of software infrastructure in user engagement.Source 1 It signals evolving e-commerce software strategies amid consumer trends.

2

Verizon to Reform Device Unlock Policy

Verizon acknowledged issues with its 35-day unlock wait for paid-off phones on February 18, 2026, and plans immediate unlocks regardless of payment method. This policy shift impacts device software and telecom app integrations.Source 1 It aims to reduce customer frustration and influence mobile software development.

3

Germ Launches First E2E Encrypted Messenger on Bluesky

Startup Germ became the first to integrate an end-to-end encrypted messenger directly into Bluesky’s app on February 18, 2026. This pushes boundaries in social media software with scalable backends and AI moderation.Source 1 It sets new privacy standards for messaging apps.

4

Microsoft Marketplace Adds 240 New Cloud and AI Offers

On February 19, 2026, Microsoft Marketplace launched 240 new solutions including AI apps, agents, and cloud services for business needs.Source 2 Highlights include AMPup for easy SaaS launches and Celonis for process intelligence.Source 2 These enhance software deployment and efficiency.

5

Google Play Blocks 1.75 Million Policy-Violating Apps in 2025

Google prevented over 1.75 million harmful apps from publication and banned 80,000 bad developer accounts in 2025, as reported February 19, 2026.Source 3 AI-driven defenses combat malware, fraud, and privacy threats on Android.Source 3 Expansions in Google Play Protect bolster ecosystem safety.

6

Custom Software Market Projected to Reach $213 Billion by 2035

The custom software industry is expected to grow from $50.6 billion in 2026 to $213.4 billion by 2035, capturing 67% market share.Source 4 Enterprises are shifting from platforms to bespoke solutions for tailored needs.Source 4 This reflects rising demand for specialized software development.

7

AMPup Enables Easy SaaS Launches on Microsoft Marketplace

AMPup by Cumulus26 allows software publishers to launch SaaS offers without heavy development, featuring lifecycle management and Microsoft API integration.Source 2 Built by former Microsoft engineers, it supports affordable market entry.Source 2 Ideal for rapid software go-to-market strategies.

8

Celonis Platform Offers AI Process Mining on Marketplace

Celonis creates digital twins of business processes using AI and mining, connecting data for real-time insights and automation.Source 2 It helps identify value and improve efficiency across systems.Source 2 Now available via Microsoft Marketplace for enterprise software users.

9

Trust ID Provides Privacy-Preserving Identity Verification

Trust ID enables passwordless login, fraud reduction, and AI agent authorization with portable consent credentials compliant with global privacy laws.Source 2 It enhances security for onboarding and checkouts in digital ecosystems.Source 2 A key new offer in Microsoft Marketplace.

10

Bytello DMS Streamlines Device Management

Bytello DMS offers remote control, monitoring, data analysis, and automatic firmware updates for secure device environments.Source 2 It supports unified configurations for organizations.Source 2 Newly listed in Microsoft Marketplace for software admins.

11

Software Development Shifts to E-Commerce and AI Innovations

As of February 19, 2026, software trends include AI for startups, cybersecurity, telecom policies, and app integrations.Source 1 Developers face ethical challenges and opportunities in scalable systems.Source 1 Hong Kong firms offer AI services to empower startup ideas.