Latest Software & Apps News

📅February 19, 2026 at 1:00 AM
Global software market surges toward $2.5 trillion by 2035 as AI, mobile apps, and productivity tools drive transformation across industries.
1

Global Software Market Projected to Reach $2.47 Trillion by 2035

The global software market is expected to grow from USD 921.14 billion in 2026 to USD 2,468.93 billion by 2035, expanding at a CAGR of 11.60%Source 1. This growth is driven by accelerating digital transformation, rapid cloud adoption, and rising cybersecurity requirements across industriesSource 1.

2

Productivity Software Leads Market Growth Momentum

Productivity software is experiencing the fastest growth segment in the software market during the forecast periodSource 1. The demand is fueled by the need for seamless communication in flexible work models, with tools like Microsoft Teams, Jira, Google Calendar, Zoom, and Microsoft 365 driving overall market expansionSource 1.

3

Asia Pacific Records Fastest Software Market Growth Rates

Asia Pacific is growing at the fastest CAGR in the software market during the forecast periodSource 1. The region's expansion is supported by increased digital technology adoption in businesses, expanding online retail, mobile utilization, and rising investments in digital infrastructure and AI developmentSource 1.

4

Global Mobile App Installs Climb 10% Year-Over-Year in 2025

Global app installs increased 10% year-over-year in 2025, while sessions rose 7%, demonstrating sustained momentum in mobile app usageSource 2. Adjust predicts consumers will become increasingly multi-platform in 2026, driving demand for integrated analytics and measurement solutionsSource 2.

5

Casual Gaming Apps Show Strongest Performance Growth

Casual games recorded 19% install growth along with a 37% boost in sessions in 2025Source 2. Session lengths for casual games increased to 26 minutes, up 15%, while hyper casual games saw 4% install growth and 31% session growthSource 2.

6

iOS App Tracking Transparency Opt-In Rates Continue Rising

Global ATT opt-in rates among iOS users reached 38% in Q1 2026, up from 35% in Q1 2025Source 2. Gaming led with 39% opt-in rates, while publications recorded one of the largest gains, rising from 18% to 26%Source 2.

7

Finance App Sessions Surge 21% Globally in 2025

Finance app sessions rose 21% year-over-year in 2025, with LATAM leading at +76% installs and +57% sessionsSource 2. MENA followed with +42% installs and +10% sessions, while APAC combined 5% install growth with a 50% boost in sessionsSource 2.

8

Applied Epic Named Only Insurance Software in G2 Top 100

Applied Epic, the most widely used agency management system, was ranked 52nd on G2's 2026 Best Software List, making it the only insurance technology in the Top 100Source 4. The recognition follows sustained customer-driven success with multiple awards for relationship excellence and implementation easeSource 4.

9

Ola Electric Launches MoveOS 6 Software for Electric Two-Wheelers

Ola Electric introduced MoveOS 6 in August 2025, featuring a voice assistant, security features, and an AI chatbot for electric two-wheelersSource 1. The software is designed to enhance the overall riding experience for usersSource 1.

10

Mistral CEO Predicts AI Will Replace Over 50% of Traditional SaaS

Mistral AI CEO Arthur Mensch stated that more than half of the software purchased by companies today could eventually be replaced by AISource 5. Companies are increasingly building customized AI-based applications for workflows that previously required vertical SaaS solutions, with Mistral already serving over 100 corporate customersSource 5.