Fashion

Latest Fashion News

📅May 15, 2026 at 1:00 AM
Fashion news today centers on major brand ownership changes, retail expansion, executive transitions, and ongoing luxury and consumer-market shifts worldwide.
1

G-III Apparel Group inks definitive agreement with WHP Global for Marc Jacobs brand

G-III Apparel Group and WHP Global have signed a definitive agreement related to the Marc Jacobs brand, marking a notable ownership and licensing development in fashion. The announcement underscores continued consolidation among brand-holding and apparel-licensing companies. Source 1Source 2

2

LVMH agrees to sell the Marc Jacobs brand to WHP Global

LVMH has reportedly agreed to sell the Marc Jacobs brand to WHP Global, according to industry reporting. Financial terms were not disclosed, but the move signals another major reshuffling in the luxury brand landscape. Source 4

3

Free People opens a new store in Savannah, Georgia

Free People is opening a new retail location in Savannah, GA, expanding its brick-and-mortar footprint in a growing lifestyle market. The 3,299-square-foot boutique will offer apparel, accessories, and one-on-one styling appointments. Source 3

4

Rent the Runway co-founder Jennifer Hyman to step down as CEO

Rent the Runway co-founder Jennifer Hyman is stepping down as CEO amid the company’s AI and B2B expansion efforts. Former Nordstrom executive Teri Bariquit has been named interim CEO, highlighting a leadership transition at a key rental-fashion player. Source 5

5

Luxury ownership reshuffle continues around Marc Jacobs

Multiple reports point to a major deal involving Marc Jacobs, with WHP Global emerging as the buyer/partner in a transaction tied to G-III Apparel Group and LVMH. The brand’s future stewardship is one of today’s most important fashion-business stories. Source 1Source 4

6

Branded apparel licensing remains a major strategic theme

The G-III and WHP Global agreement reflects a broader industry trend toward licensing, brand management, and asset-light expansion. Such deals can reshape how fashion brands grow, distribute, and monetize their names globally. Source 1

7

Fashion retail continues shifting back to physical stores

Free People’s new Savannah opening shows that premium lifestyle brands are still investing in in-person retail. The store blends shopping with styling services, a model many fashion brands are using to strengthen customer loyalty. Source 3

8

Consumer-focused fashion players emphasize experiential shopping

Free People’s store format includes personalized styling appointments and a curated assortment, illustrating how brands are differentiating stores through experience. This approach remains important as fashion retailers compete with e-commerce and slower discretionary spending. Source 3

9

Luxury brand transactions remain in the spotlight globally

The Marc Jacobs reports are a reminder that large fashion groups continue to reassess portfolios and divest non-core assets. Market watchers are closely tracking how ownership changes may affect brand strategy, distribution, and creative direction. Source 1Source 4

10

Fashion executives face a period of strategic change

The CEO transition at Rent the Runway adds to a broader pattern of leadership changes across fashion and retail. Companies are increasingly balancing profitability, technology adoption, and omnichannel growth as they adapt to changing consumer behavior. Source 5