December 2025's fashion highlights include major designer transitions, viral trends like bag charms and sneakerinas, festive brand campaigns, and strategic global Black Friday retail shifts.
1
Fendi's Peekaboo Campaign Featuring Song Hye-kyo
Fendi launched a new digital campaign for its Peekaboo bag starring Korean actress Song Hye-kyo, emphasizing spontaneity and detailed craftsmanship. The campaign introduces a modern, personal way to wear the icon ahead of Spring/Summer 2026 fashion.
2
Loewe's Fantastical Festive Window Display at David Jones
Loewe created a surreal festive installation inspired by British artist Louis Wain's ceramic cats at David Jones, integrating their SS26 Pre-collection into a kinetic, playful tableau from late November to January 2026.
3
Jonathan Anderson's Anticipated Debut at Dior
Jonathan Anderson's first collection at Dior received significant attention, marking a new creative era after his influential eight-year tenure at Loewe and setting a fresh vision for the French maison.
4
Anok Yai Wins Model of the Year at British Fashion Awards
Model Anok Yai was honored with Model of the Year at the 2025 British Fashion Awards, recognized for her style and longstanding impact on the industry.
5
Bag Charms Trend Takes Over Fashion Accessories
Bag charms, particularly the viral Labubu charm, became a dominant accessory trend, adding personalized, joyful elements to totes and top-handle bags across major brands.
6
Chloé Paddington Bag Makes a Major Comeback
The iconic Chloé Paddington bag resurged prominently, leading a revival of vintage-style bags like Balenciaga’s Le City and classic Hermès Birkins throughout 2025.
7
Maria Grazia Chiuri’s Final Dior Collection
Maria Grazia Chiuri closed her Dior tenure with a memorable collection featuring Trompe l'oeil beaded gowns, leaving a lasting feminine and thoughtful impression on the fashion world.
8
Global Black Friday 2025 Shows Earlier, Deeper Discounts
Black Friday promotions began earlier globally on November 16, with average discounts rising to 25%. Loyalty program sign-ups doubled as brands focused on member-only offers, reflecting strategic discounting trends.
9
London’s Fashion Awards 2025 Reclaim British Design Talent
The 2025 Fashion Awards marked a pivotal moment where British designers overcame talent loss, reasserting London’s status as a leading global fashion capital.
10
Legendary Giorgio Armani’s Final Fashion Show
2025 saw the farewell of iconic designer Giorgio Armani, whose last fashion show in Paris was a celebrated moment reflecting his immense legacy in haute couture.